Providing Quality Pet Food and Shareholder Value

The consumer goods company expanding efforts in the growing pet food market

Caduceus Corp (OTC:CSOC) is a holding company that  recently acquired McLovin’s, a leading manufacturer of premium quality pet food and accessories. As more people, especially millennials, see their pets as members of the family, the demand for high quality pet food and products continues to increase. This is just one of the many reasons we think Caduceus and McLovin are perfectly positioned for growth in the coming years. 

 

Considering Caduceus

Growing Market U.S. pet food sales increased 9.7% in 2020, totaling $42B for the year, according to the American Pet Products Association (APPA). That trend continues, as the global pet food and pet care market (food, treats, toys, etc.) was valued at $207B in 2020, marking a growth rate of 28.11%. The industry is expected to grow to $325B by 2028 at a CAGR of 5.6%. This growth is being driven by both a spike in millennial pet-owner spending, and the increased accessibility of goods via ecommerce. 

Business is Good – Caduceus is actively pursuing ways to expand McLovin’s market share and increase brand awareness. That work is paying off, as it has recently signed a $5M distribution agreement with Phillips Pet Food & Supplies. 

Positioned for Further Growth – Pet food and care makes up 10% of the global ecommerce market. That’s nothing to sneeze at, and Caduceus has expanded McLovin’s ecommerce presence to include Amazon, Kroger, and Walmart. This increased visibility and accessibility has McLovin’s positioned for further growth.

Profiting from “Pet Parents” – Many people, especially millennials, increasingly see their pets as members of the family. No longer satisfied with basic, cheap pet food and supplies, they are demanding the best, and Caduceus’ McLovin’s acquisition perfectly positions them to capitalize on this trend of pet humanization that shows no signs of slowing down.

Quality Pet Food and More

Caduceus Corp’s mission is to create shareholder value through strategic acquisitions in consumer goods businesses. They focus on acquiring companies with revenues and assets exceeding $5M, projected revenues of over $15M, expansion and scalability potential, eligibility for uplisting to NASDAQ/NYSE, and recession proof industries.

Their most recent acquisition, McLovin’s pet foods, meets all these criteria, in addition to providing exposure to the red hot pet market. Increasingly, people see their pets as members of the family, and they’re willing to spend more on quality food and products to keep their animals happy and healthy.  

McLovin’s pet food is made from the highest quality ingredients and then freeze dried, locking in freshness, nutritional value, and flavor in a shelf stable package.They never add any hormones, antibiotics, or artificial ingredients to their foods, and many of their quality ingredients are human consumption grade.

The McLovin’s acquisition also gives Caduceus exposure to the booming pet accessory market, valued at over 29.4 billion in 2020 and projected to reach 42.3 billion by 2026. Their accessory line includes products ranging from pet feeders to carriers, brushes and toys, and these also benefit from their expanded distribution efforts.

 

A Growing Distribution Network

McLovin’s products can be found in select stores, and they recently expanded their ecommerce efforts to include  Amazon, Kroger, and Walmart. Since they acquired McLovin’s, Caduceus has doubled down on ecommerce, hiring more people and increasing online marketing efforts. 

These efforts are already paying off, with quarterly revenues up 500% and continued growth in sales expected. McLovin’s CEO David Ji explains further in a recent press release; “Data from our online sales reports has shown tremendous results. Initially the Company was aiming for late 2022 as the launch date for our expanded eCommerce efforts. However, based on the latest results, the Company feels we are well positioned to take advantage of this increasing demand for our products.”

Additionally, thanks to an agreement with leading pet food distributor Phillips Pet Food and Supplies, McLovin’s gains access to store shelves across the country. “Phillips’ vast retail network is significant and represents half the battle to many pet product producers/suppliers. McLovin’s is proud and honored to be supported by Phillips in this way. Through Phillips, our products, both food and accessories, will soon be in thousands of stores across the country and in turn to millions of pet owner’s homes. The flow of the first batch of products under this agreement has already began.” said Ji.

The success Caduceus has achieved in such a short time with McLovin’s boost our confidence in their ability to deliver similar results for future acquisitions that meet their strict targeting requirements.

The Pet Industry is Booming

The global pet food market surpassed $103.6 billion in 2020, a 6.7% increase since 2019. The US market alone was valued at over $40 billion, with a 4% CAGR forecast over next 5 years.

Freeze dried pet food, the sector McLovin is set to dominate, is one of the fastest growing sectors in pet food, with an expected CAGR of over 40%.

Pet food is also a recession proof industry, and the continued trend of “pet parents” and the humanization of pets is expected to drive significant growth, especially in the high end of the market that McLovin’s occupies.

The future of the pet industry is looking very bright, and McLovin’s is one of the best positioned companies we’ve seen to benefit from changing market trends.

Solid Financials

Finally, let’s consider Caduceus’ recent financial milestone of finalizing a debt settlement agreement with a debtholder. The agreement calls for the definitive write-off of an outstanding unsecured debt with a principal total amount of $1,707,561.

“We are excited about successfully cancelling this debt in full. This marks the last of the old liabilities incurred by former management. This further strengthens our balance sheet and will create more value for our shareholders as we continue to expand the commercialization of McLovin’s”, said Alex Chen, Chief Executive Officer of Caduceus Corp. in a recent press release.

Caduceus has also recently completed a cancellation and buyback of 1,608,000,000 outstanding common stock shares, greatly improving their financial position for the years to come.

As we mentioned earlier, quarterly revenue is up over 500%, and the future is looking very bright for Caduceus and their investors.

To Sum Up

his one wraps up quite easily; Caduceus Corp’s acquisition and handling of McLovin’s has proven the value of their approach of acquiring businesses that match a very specific criteria, making intelligent improvements, and reaping the rewards. We’re excited to see if that success can be replicated with future acquisitions, but Caduceus leadership’s experience, coupled with their success with McLovin’s so far, makes us confident that the proof is in the pet food pudding.

Learn more about Caduceus

 

Recent Press Releases

In the News

Leadership

Alex Chen

Chief Executive Officer & Director

Alex has over 25 years’ experience in the financial services sector. He has served as CFO for both public and private companies in Australia, Hong Kong, China and the United States, and as CEO across a wide spectrum of industries. He specializes in the Pacific Region with a focus in US IPOs, where he has significant experience. He is a CPA with a Bachelor of Commerce from Victoria University in Australia and is licensed as a US investment banker. Alex is bilingual and fluent in English and Mandarin.

 

 

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  • Name of Issuer & Ticker Symbol - Caduceus Software Systems Corp. (CSOC)
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  • Name of Issuer & Ticker Symbol - Caduceus Software Systems Corp. (CSOC)
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  • Date Issued - 10/12/2021

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